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Blog Post

Connecting With Customers at the Right Time in Their Digital Journeys

By Jonathan Gray, Senior Vice President Business Development and Marketing Services, TeleTech Growth Services Customers use an assortment of digital touchpoints when researching products. These journeys aren’t linear—customers will often return to a website or another reference point to re-examine …
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Blog Post

Stevie Awards Shines a Spotlight on Our Client Partnerships

By Jonathan Gray  At Revana, when we receive industry recognition for delivering outstanding performance, we want to say thank you! We especially want to thank those who make the outstanding performance possible, our clients and team members who provide tremendous …
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Revana

Five Steps to Successful SEO Centers of Excellence

Travis Low, Vice President, SEO and Organic, Revana Digital, a TeleTech Company  When managed properly, search engine optimization (SEO) can deliver enormous benefits to marketers. According to HubSpot, SEO leads tend to close at 10 times the rate of other …
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Blog Post

The Advent of the Technology-Enabled Marketer

Martin Longo, CTO, Revana Marketing is undergoing a radical transformation. Today’s cross-channel customer is creating new challenges – and opportunities – for marketers to engage with consumers who are constantly shifting between digital and offline channels. Cutting-edge technological developments, such …
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Blog Post

Unclog the Middle of the Marketing Funnel with Data

By Jonathan Gray, vice president of marketing, Revana Today’s customer journey is complex. It’s a mash-up of channels and activities, with individual customers taking their own individual paths to purchase. It makes the marketer’s job that much more complicated. In …
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